Analytics

Fathom Analytics Compatibility

If you haven’t heard about Fathom Analytics, then you should check them out. They’re a privacy-focused web analytics alternative to Google Analytics. I’ve been using them since 2018. Last July…

Farewell Fathom Lite, Hello Fathom Analytics

I’m a big fan of open source. That is what initially attracted me to Fathom Analytics. You can hack it to your will, extend it, and embed it within your…

Extracting Stats from a Fathom Instance

Back in October of 2018 Fathom, the open source web analytics project, added support to track multiple websites per instance. Since then I’ve been collecting site stats for all of…

Bundling in Fathom Analytics

If you haven’t seen Fathom Analytics yet, then please do. It’s a breath of fresh air in the web analytics space, and I argue that it’s a pretty good fit for…

Taking Over an Existing Google Analytics Profile

When juggling WordPress sites between host providers and marketing agencies, it’s possible to misplace access to the Google Analytics profile. Rather then start fresh and losing historical tracking data, it’s…

Exploring Fathom Analytics

In terms of web analytics, Google Analytics dominates. I’ve tried some of the open source alternatives (see below from wiki) however I haven’t been very impressed. Most of them are difficult…